Insider’s List of Review Sites to Boost Your E-commerce Business
5 min read
It is expected that customers totally rely on unadulterated reviews and feedback. This helps them to decide whether the products are worth investing or not. As a result, customer review platforms have become highly relevant in any industry.
And indeed there are so many customer reviews platforms that a business owner can use to validate their products and services in the industry. Not only that, but it can also help them to mark their presence and increase the market reach among the target audience.
If you are a business owner, looking for the same perks. You have landed on the right blog. In this post, we will walk you through different customer review platforms to help you mark your presence in the industry. So tag along and come with us to unravel the top customer review platforms for any business.
Best Review Sites to Boost Your E-commerce Business
To be honest, reviews aren’t just honest opinions by your customers. In fact, they are the driving factor to make a purchase. Have a look at the e-commerce review platforms to up your game in the industry.
#1 Google Reviews
As per the data by Oberlo, 59% of the buyers choose Google to read reviews online. And looking at the trend, many business owners choose to embed Google reviews on websites. This has helped them to build strong social proof.
And given the importance of Google reviews for your business, you can easily install Google reviews for your business. All you have to do is to register your business on GMB. This will also help you in the Google Maps placement. Apart from that, it will also help you in Search Engine Optimization.
#2 Yelp Reviews
Yelp is favorable in local search engines. And put this into even simpler words, Yelp is the #1 review site. Yelp founders knew the power of Word of Mouth marketing, which is why they created Yelp. As a business owner, signing to this customer reviews platform is like allowing virtual word-of-mouth marketing for your business.
If you have 3.5 stars on Yelp, thank your stars. If you are under 3 stars, you are going to have a tough time on the platform.
As it is said that Yelp is the heaven of critics. It might take you some time to reach the time on the platform, but looking at the user density, it is worth it. While Google reviews allow you to leave a review without having to sign up for a specific app, Yelp requires customers to sign up for the app as a review.
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#3 Facebook Reviews
Facebook might be known for its social media networking qualities but here is the thing. While Facebook has made a splash in the industry as a social media platform, Facebook reviews for businesses have opened doors for many opportunities.
Since Facebook nearly has a population of 3 billion, it has also spiked the interest of users to check out the business they like to purchase from. And this is why we have Facebook reviews.
Facebook Reviews was previously known as Facebook recommendations. And according to the research, Facebook ranks 4th just behind Google, Yelp, and Tripadvisor on the list of review sites people check before visiting a business.
#4 Angi’s List
Another great customer review platform we have on the list is Angi’s list. This customer review platform helps you specialize in local businesses. For example, contractors, caterers, and music teachers can leverage more of this platform. However, Angies’ List is a paid platform.
But it works, in both ways. As a paid platform, it helps you filter the unauthentic reviews.
As a business owner, you can request customer feedback from Angi subscribers. People can use this platform to compare different businesses at the same time. It can also help people find discounts, request quotes, and share reviews.
#5 Which?
While you are looking for customer review platforms for business, which? Stands as one of the leading customer review platforms that you should be checking out.
But here is the thing, which?
Is different from all the other platforms mentioned above which? Is not a customer-based platform, in fact, they hire professionals to test out the products and share their opinions about it. And the best part is that they do not accept paid collaborations. They pick out products of their choice and talk about it.
Even if Which? Is not a customer-based platform, but it has gained immense popularity among the target customers as it has a diverse arena, and most importantly they have honest opinions about the products.
#6 The Better Business Bureau
Another amazing platform we have on the list is Better Business Bureau. This platform checks if you, as a business owner provide the best set of services to your customers. The companies receive ratings in terms of A+ to F based on business size comparing the number of positive reviews and complaints. This platform also handles consumer complaints against the companies. It might not be a platform for customers to write their opinions, but it is a great opportunity for businesses to increase their social recognition.
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To Cut A Long Story Short
Customer reviews are a foundation for any business. Whether you are a local business or an international one, you will need your customers’ opinions to attract your target audience. And that’s the only differentiating factor that matters in the long run.
We have mentioned all the important customer review platforms that you might need to know. While some of them are customer-based review platforms, some of them are not. But this does not change anything for you. Such platforms help you to maintain the authenticity of your business in the industry without having to deal with hate speech.
There are many ways to use these reviews for your business. For example, you can either embed Google reviews on the website or any other reviews for that matter. You can also use these reviews as an advertisement.
So what is stopping you now? Go ahead and stay active on all the customer review platforms and win your target customers.
